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Nokia unveils new smartphone on the MeeGo operating system



  

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Tuesday, 21 June 2011
Nokia has unveiled a new phone using the MeeGo operating system, just a few months before the company hopes to reveal its first Windows-based mobiles. The MeeGo system will be ditched, and the new N9 model – unveiled at a telecoms conference in Singapore – is to be the firm’s only model utilising the software.

"Our primary smartphone strategy is to focus on the Windows phone," said Nokia CEO Stephen Elop, who moved to Nokia from Microsoft last year. "I have increased confidence that we will launch our first device based on the Windows platform later this year and we will ship our product in volume in 2012," Elop said.

The company also launched the C2 model, a budget phone with slots for dual-SIM card usage. The feature is regarded as crucial in low-end Asian markets, although Nokia has been slow to offer it.

Analyst Hannu Rauhala of Pohjola Markets told YLE that the C2 shows Nokia has not yet lost in the low-margin budget phone market, while the N9 was important in attempting to stem the company's losses in smartphone market share. Other analysts were less enthusiastic.

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"The N9 comes too close to the expected launch of Nokia's Windows Phone device to have any impact on its current smartphone woes," said Ben Wood, head of research at London-based mobile consultancy CCS Insight. "The strength of rival ecosystems leaves little room for MeeGo powered devices. It's difficult to see the N9 being anything more than a niche device ... the N9 will be a tough sell."
Plunge in market value

Earlier this year Nokia signed a contract with Microsoft to use the US software firm's Windows Phone operating system as its primary smartphone platform. It hopes to get the kind of attention Apple and Google have attracted from software developers who enrich their devides.

Nokia's market value has plunged by more than half since February, after the leak of a memo from Elop that compared the company's market position to a man standing on a burning oil platform.
News sources: Yle Finland


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