How Jacoby wants to make Volvocars strong and competitive with the Germans 


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Wednesday, 22 June 2011
Volvo Cars CEO Stephen Jacoby has presented a plan for the carmaker to grow faster even beyond all expectations.
According to reports in the Swedish press, a few weeks ago, Jacoby presented the plan to about 2,000 management teams of Volvo car corp., in which the biggest focus of the idea to push growth of the company.

The plan which extends until 2020 will see that volume target of 800,000 cars would have been reached. 120,000 of these cars will be sold in the United States.

The new Volvo's first new model with self-developed base plate known as the XC90, planned for 2013 will also be realised.  Before that, there would have been the replacement for the S40 and V50. This autumn, there is also the plan to stop sales of these older editions of these models in the United States.

They will be replaces by the hatchback version of the C30, and maybe a little S40. Even a smaller version of the bestseller, the XC60 can be reviewed.

Stephen Jacoby would clearly distinguish Volvo from the German prestige brands. Part of this may be to abandon the traditional model names of the company according to reports.
By Team

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